Lose motivation
84% of people lose motivation within weeks of starting a new habit.
Flux - social accountability
Nobody builds better habits alone.
The real Flux beta brings health scores, missions, squads and shared challenges into one place, built around the people who help you keep going.
Squad
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The problem
Motivation is not a system. People are.
Most health apps hand you numbers and leave you alone with them. That is why the first-week energy fades.
Data without direction
55% say wellness apps track data but never tell them what to do with it.
Numbers are not coaching
Most tracking apps show dashboards without guidance, pressure or a group that notices.
How it works
Connect. Score. Group up. Keep going.
Connect your device
Start with Apple Health or the wearable you already own.
Get your daily score
A dynamic score rebuilds through the day as you take healthy actions.
Join a group
Friend groups keep progress visible, social and harder to ignore.
Build habits together
Seasonal challenges, shared goals and recognition turn follow-through into a team sport.
Less shame
A low morning does not ruin the day. You get a next move, not a verdict.
More pull
Flux works because someone else is in it with you.
Dynamic recovery score
82 is not a score. It is a suggestion.
Most wellness apps punish users for bad days. Flux rebuilds throughout the day as you take positive actions: a walk, water, a stretch session, an earlier night. Progress is not about perfection. It is about what you do next.
Points recovered
Two solid nights nudged recovery up since Sunday.
Sleep signal
7h 42m in bed, 92% efficient, with context instead of judgement.
HRV baseline
Low HRV becomes a lighter day, not a failed one.
Animated data visuals
Three scores. One next move.
Flux keeps the dashboard simple: separate scores for sleep, recovery and strain readiness, measured against your own baseline.
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Sleep
Duration, efficiency and overnight rhythm.
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Recovery
HRV, resting heart rate and temperature trend.
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Strain
Activity load balanced against today’s reserves.
Squad
Your people, your scores, one place.
See squad momentum alongside sleep, recovery, activity and nutrition, then move straight into the mission that matters today.
Feed
Health progress becomes a conversation.
Friends can share sleep and activity updates, react, encourage and keep effort visible without turning the experience into noise.
Missions
A clear next move, every day.
Daily missions turn Apple Health data into achievable actions, with progress, XP and rewards that make consistency tangible.
Compete
Challenges that move with your group.
Shared sleep, steps and nutrition challenges are tracked automatically, so the group can focus on showing up together.
Profile
Your progress becomes a story you can own.
Personal stats, streaks, achievements and level progress make long-term momentum visible without reducing wellbeing to one number.
Works with your devices
Use Flux with what you already have.
The app works today with Apple Health and the wearables or trackers people already own. No Flux hardware purchase is required to join early access, build a score or start a group.
Apple Health
Connect the health data already on your phone and turn it into a daily action plan.
Existing wearables
Bring in sleep, HRV, heart rate, activity and recovery signals from devices people already use.
No ring required
Flux starts as an app-first accountability platform. Hardware can come later.
Ring concept
A physical Flux product may come later.
The app comes first. A future ring would make Flux signals more seamless, but early access does not require new hardware.
Hardware language
A ring that does not announce itself.
Gender-neutral by default, with a flat top, brushed inner band and a quiet silhouette.
Signals
Designed around sleep, HRV and recovery.
When hardware enters the story, it should support the same dynamic score and group accountability that the app already begins.
Full feature set
Everything young adults need. Nothing that leaves them alone.
Core health tracking
Sleep duration and stages, heart rate, HRV, SpO2, steps, active minutes and daily recovery.
AI coaching
Daily personalised insight, contextual recommendations and push notifications that tell users what to do next.
Seasonal groups
Friend groups of five or six, live score sharing and recognition for most consistent, most improved and most goals hit.
Waitlist
Join early. Bring your people.
Join for early access, plus a surprise for early members. Flux is not taking orders yet; the app-first waitlist is where the first groups start.
Planned pricing for later access tiers:
Flux Core
Full score, dynamic recovery and basic insights.
$6.99/mo
Join waitlist
Flux Premium
AI coaching, social groups, seasons and full analytics. Annual Premium is $79.99/year.
$12.99/mo
Join waitlist
Early members
Early access starts with the app, group testing and a vague-but-worth-it surprise for the first members.